7u7u7 Privacy Policy
& Data Protection
At 7u7u7, the security and privacy of your personal data are treated as non-negotiable. This Privacy Policy explains exactly what information we collect from players in Bangladesh, how it is used, how it is protected, and what rights you hold over your own data.
Minimal Data Collection
7u7u7 collects only the data strictly necessary to operate your account, process your transactions, and comply with anti-money laundering obligations. We do not collect data speculatively or sell player profiles to third parties.
SSL Encryption End-to-End
All data transmitted between your browser and the 7u7u7 platform is encrypted using industry-standard TLS/SSL protocols. Sensitive fields such as payment details are additionally encrypted at rest using AES-256 encryption.
Your Rights, Respected
You have the right to access, correct, or request deletion of your personal data at any time. Requests are processed within 30 days. Contact our support team or Data Protection Officer to exercise any of your privacy rights.
No Data Sales
7u7u7 does not sell, rent, or trade your personal data to any advertiser, data broker, or marketing network. The only third parties who receive your data are those necessary to deliver the platform's core services.
Transparent Cookie Use
We use cookies exclusively for session management, security, and basic analytics to improve platform performance. We do not use third-party advertising or behavioural tracking cookies. Full details are in the Cookies section below.
Clear Retention Periods
Personal data is kept only as long as it is needed for the purpose for which it was collected, or as required by applicable legal obligations. When retention periods expire, data is securely deleted or anonymised.
Data We Collect
7u7u7 collects personal data from players in Bangladesh through several channels: at account registration, during identity verification, through your use of the platform, and via technical mechanisms such as cookies and server logs. The categories of data we collect, and the lawful basis for collecting each category, are set out below.
Registration Data
When you create an account on 7u7u7, we collect the information you voluntarily provide in the registration form. This typically includes your full legal name, date of birth, email address, mobile phone number, and your preferred payment method. This data is collected on the lawful basis of contract performance — it is necessary for us to provide you with a player account.
Identity Verification Data
To comply with our anti-money laundering (AML) obligations and to verify that all players are aged 18 or above, 7u7u7 may request copies of identity documents. These may include a National Identity Card (NID), passport, driving licence, or utility bill for address verification. Document images are processed and stored securely and are never shared with third parties beyond those directly involved in the verification process.
Financial Transaction Data
When you make a deposit or withdrawal, we collect transaction records including the payment method used, the transaction amount in BDT or cryptocurrency, timestamps, and reference numbers. For mobile money transactions via bKash, Nagad, Rocket, or Upay, we store the mobile wallet number associated with the transaction. We do not store full card numbers — where card payments are supported, only the last four digits and expiry date are retained.
Gameplay and Wagering Data
We record your gameplay activity on the 7u7u7 platform, including bets placed, games accessed, session durations, wins and losses, and bonus activations. This data is used for account management, responsible gaming monitoring, dispute resolution, and fraud detection. It is not used for profiling or marketing to third parties.
Technical and Device Data
Our servers automatically collect certain technical data when you access the 7u7u7 platform. This includes your IP address, browser type and version, operating system, device type, screen resolution, language settings, referring URL, and page interaction timestamps. This data is used for security monitoring, fraud prevention, and platform performance optimisation.
| Data Category | Examples | Lawful Basis |
|---|---|---|
| Registration Data | Name, date of birth, email, phone number | Contract performance |
| Identity Verification | NID, passport, utility bill | Legal obligation (AML / age verification) |
| Financial Transactions | bKash / Nagad numbers, amounts, timestamps | Contract performance / legal obligation |
| Gameplay Data | Bets, sessions, wins/losses, bonuses | Legitimate interests (responsible gaming, fraud) |
| Technical Data | IP address, browser, device type | Legitimate interests (security, analytics) |
| Communications | Support chat logs, emails | Contract performance / legitimate interests |
How We Use Your Data
7u7u7 uses personal data for clearly defined purposes only. We do not use your data for any purpose that is incompatible with the reason it was originally collected. The following list describes every material use of your personal data on the 7u7u7 platform.
- Account creation and management: Processing your registration, verifying your identity, maintaining your account balance, and providing access to the 7u7u7 platform's full range of services including sports betting, live casino, slots, and crash games.
- Payment processing: Executing deposit and withdrawal transactions via bKash, Nagad, Rocket, Upay, USDT, BTC, ETH, and other supported methods. Verifying that payment methods are registered in your name to prevent third-party financial abuse.
- Age and identity verification: Confirming that all registered players are aged 18 or above as required by our responsible gaming obligations and our offshore gaming licence conditions.
- Fraud prevention and security: Monitoring account activity for signs of fraudulent behaviour, money laundering, multiple-account abuse, and automated betting tool usage. Flagging suspicious transactions for review.
- Responsible gaming: Monitoring gameplay patterns to identify potential signs of problem gambling and to enforce any deposit limits, cool-off periods, or self-exclusion requests you have set on your account.
- Customer support: Responding to your queries, resolving disputes, processing account closure requests, and maintaining records of your interactions with the support team for quality assurance purposes.
- Legal compliance: Meeting our obligations under applicable offshore gaming regulations, AML legislation, and any court orders or law enforcement requests we may receive.
- Platform improvement: Analysing aggregated, anonymised usage data to improve the performance, security, and user experience of the 7u7u7 platform. No individual player is identifiable in this analysis.
- Promotional communications: Where you have opted in to receive marketing communications, sending you information about relevant promotions, bonuses, and seasonal offers. You may opt out at any time by contacting support or adjusting your account notification settings.
Data Sharing & Third Parties
7u7u7 does not sell, rent, or trade your personal data. We share data only with the limited categories of third parties described below, and only to the extent strictly necessary to deliver the service or meet a legal obligation.
- Payment processors: bKash, Nagad, Rocket, and Upay receive only the transaction data they require to process your deposit or withdrawal. Cryptocurrency transactions are broadcast to the relevant blockchain network in accordance with standard on-chain protocols.
- Identity verification providers: Where third-party Know Your Customer (KYC) services are used to verify identity documents, those providers receive only the document data necessary for the verification check. All verification partners are contractually bound to process data solely for verification purposes.
- Game software providers: Game studios such as Pragmatic Play, Evolution Gaming, Spribe, Ezugi, NetEnt, and Microgaming operate game engines on the 7u7u7 platform. These providers receive a pseudonymous player identifier and game session data. They do not receive your name, payment details, or contact information.
- Fraud and AML screening services: Transaction data may be passed to third-party fraud detection and AML monitoring tools that assist 7u7u7 in meeting its legal compliance obligations. These services are contractually prohibited from using your data for any other purpose.
- Legal and regulatory authorities: 7u7u7 will disclose personal data to law enforcement agencies, courts, or regulatory bodies where required to do so by a valid legal order, court injunction, or regulatory directive. Where legally permissible, we will notify you of such a disclosure.
- Cloud infrastructure providers: The 7u7u7 platform is hosted on secure cloud infrastructure. Infrastructure providers have access to encrypted server data only to the extent required to maintain platform uptime and security. They are bound by strict data processing agreements.
International Data Transfers
Because 7u7u7 operates as an offshore gaming platform, some data processing activities may involve servers or service providers located outside Bangladesh. Where data is transferred internationally, 7u7u7 ensures that appropriate contractual safeguards are in place to protect your data to a standard equivalent to the protections described in this Privacy Policy.
Data Security
7u7u7 takes the security of your personal data seriously. We implement a layered set of technical and organisational measures designed to protect your data against unauthorised access, accidental loss, destruction, or alteration. No online system can guarantee absolute security, but the measures described below represent industry best practice for an online gaming platform.
- TLS/SSL encryption: All data in transit between your browser or mobile app and the 7u7u7 servers is protected by TLS 1.2 or higher. HTTPS is enforced across all platform endpoints with strict transport security headers.
- AES-256 encryption at rest: Sensitive data stored in our databases — including identity document images, payment reference data, and authentication credentials — is encrypted at rest using AES-256 encryption.
- Password hashing: Account passwords are never stored in plaintext. Passwords are hashed using a strong one-way hashing algorithm with per-user salting. Even 7u7u7 staff cannot retrieve your password — only a reset is possible.
- Access controls: Access to personal data within the 7u7u7 organisation is strictly role-based. Only staff whose job function requires access to personal data are granted it, and all access is logged and auditable.
- Real-time intrusion detection: Our infrastructure is monitored around the clock for signs of unauthorised access attempts, unusual data access patterns, and potential security incidents.
- Regular security audits: The 7u7u7 platform undergoes periodic security assessments to identify and address vulnerabilities before they can be exploited.
What You Can Do to Protect Your Account
Security is a shared responsibility. The following steps will significantly reduce the risk of your 7u7u7 account being compromised:
- Use a strong, unique password for your 7u7u7 account that is not reused on any other site or service.
- Enable two-factor authentication (2FA) if available on your account settings page.
- Never share your login credentials with anyone, including friends or family members.
- Do not access your 7u7u7 account over public or unsecured Wi-Fi networks.
- Report any suspicious activity on your account to our support team immediately.
Data Retention
7u7u7 retains personal data only for as long as it is necessary for the purpose for which it was collected, or for as long as we are legally required to retain it. When data is no longer needed, it is securely deleted or irreversibly anonymised so that it can no longer be associated with any individual player.
| Data Category | Retention Period | Reason |
|---|---|---|
| Account registration data | Duration of account + 5 years post-closure | AML legal obligation; dispute resolution |
| Identity verification documents | Duration of account + 5 years post-closure | AML / KYC regulatory requirement |
| Financial transaction records | 7 years from transaction date | Standard financial record-keeping requirement |
| Gameplay and wagering history | Duration of account + 2 years post-closure | Responsible gaming; dispute resolution |
| Support communications | 3 years from last interaction | Quality assurance; dispute evidence |
| Technical / server logs | 90 days rolling | Security monitoring; fraud detection |
| Analytics data (anonymised) | Indefinite (no personal identifiers retained) | Platform improvement; no personal data risk |
When you request closure of your 7u7u7 account, your active account profile will be deactivated immediately. Personal data subject to the mandatory retention periods above will be archived in a restricted-access environment for the required period and then permanently deleted. Data not subject to a retention obligation will be deleted within 30 days of account closure.
Your Privacy Rights
As a player on the 7u7u7 platform, you have a clearly defined set of rights relating to your personal data. These rights apply regardless of whether your account is active, suspended, or closed. 7u7u7 is committed to honoring these rights promptly and without creating unnecessary barriers.
Right of Access
Request a copy of all personal data we hold about you. Responses provided within 30 days.
Right to Rectification
Request correction of any inaccurate or incomplete personal data on your account.
Right to Erasure
Request deletion of your data where it is no longer needed, subject to legal retention obligations.
Right to Restriction
Request that we restrict the processing of your data while a dispute or investigation is ongoing.
Right to Portability
Request a machine-readable export of your personal data to transfer to another service.
Right to Object
Object to processing of your data for marketing or legitimate interest purposes at any time.
To exercise any of the rights listed above, contact the 7u7u7 support team by sending a written request to [email protected]. Please include your registered account username and the specific right you wish to exercise. We may need to verify your identity before processing the request to ensure we do not disclose or delete data belonging to the wrong person.
We aim to respond to all privacy rights requests within 30 calendar days. In complex cases, this period may be extended by a further 30 days, in which case we will notify you of the extension and the reason for it before the initial 30-day period expires.
Contact & Data Protection Officer
If you have any questions about this Privacy Policy, wish to exercise a privacy right, or have a concern about how 7u7u7 handles your personal data, you can reach us through the following channels. All privacy-related communications should be directed to our Data Protection Officer (DPO), who is responsible for overseeing data protection compliance across the 7u7u7 platform.
Contact Details
Email (plain text — not a clickable link):
[email protected]
Subject line to use for privacy requests:
PRIVACY REQUEST — [Your Username] — [Type of Request]
Support Hours:
24 hours a day, 7 days a week. Average response time for privacy requests:
3–5 business days for initial acknowledgement, up to 30 calendar days for full
resolution.
Changes to This Privacy Policy
7u7u7 reserves the right to update this Privacy Policy at any time to reflect changes in our data practices, legal obligations, or platform features. When we make material changes, we will notify registered players via email to the address associated with their account, and we will update the "Effective Date" shown at the top of this page. Continued use of the 7u7u7 platform after the effective date of an updated Privacy Policy constitutes your acceptance of the revised terms.
We encourage all players to review this Privacy Policy periodically. If you disagree with any changes made to this policy, you should stop using the platform and may request account closure by contacting our support team.
Explore 7u7u7 — Safe, Secure & Private
Your data is protected. Your account is secured. Now it's time to enjoy the full 7u7u7 experience — cricket betting, live casino, slots, and more, available around the clock for players across Bangladesh.